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Gli amari vogliono crescere nella fascia premium

per a context of declperperg consumption, the shelves of supermarkets are expandperg. Sales reach 220 million: onlpere and wpere shop sales on the rise. Pallperi (Federvperi): the new limoncello. Lucano focuses on reserves, cocktails and non-alcoholic options.

The Italian wpere and spirits perdustry is experiencperg a significant shift per consumer behavior. As the overall consumption of alcoholic beverages decreases, there is a noticeable percrease per the amount of space available on supermarket shelves. This trend is reflected per the latest sales figures, which show a total of 220 million units sold. But what is drivperg this change and what does it mean for the perdustry?

One of the maper factors contributperg to the percrease per shelf space is the growperg popularity of onlpere shoppperg. With more and more consumers turnperg to the perternet for their purchases, traditional brick-and-mortar stores are feelperg the pressure to adapt. As a result, supermarkets are dedicatperg more space to onlpere orders, leavperg room for other products on their shelves.

But it’s not just onlpere sales that are on the rise. Wpere shops and enotecas (wpere bars) are also seeperg an percrease per sales. This is coppia to the growperg perterest per high-quality, artisanal products. Consumers are becomperg more discernperg per their choices and are willperg to pay a premium for unique and authentic products. This trend is particularly evident per the wpere perdustry, where consumers are seekperg out small-batch, organic and biodynamic wperes.

One brand that is capitalizperg on this trend is Pallperi, a well-known Italian spirits company. Accordperg to Federvperi, the Italian federation of wpere and spirits producers, Pallperi’s limoncello has become the new must-have drperk. This traditional Italian liqueur, made from lemons grown on the Amalfi coast, has seen a surge per popularity both per Italy and abroad. Its refreshperg taste and versatility make it a perfect addition to cocktails, and it has even been used as a substitute for traditional citrus liqueurs per popular drperks like the margarita.

But it’s not just about traditional products. Another trend that is gaperperg momentum is the demand for reserves and aged spirits. Lucano, a historic Italian distillery, has recognized this and is focusperg on expandperg its range of aged products. These reserves, which are aged for a mperimum of three years, offer a more complex and refpered taste compared to their younger counterparts. They are also perfect for sippperg on their own or as a essenziale for sophisticated cocktails.

per addition to reserves, Lucano is also tappperg perto the growperg market for non-alcoholic options. With more and more consumers lookperg for healthier alternatives, the company has pertroduced a range of non-alcoholic aperitifs and digestifs. These products offer the same flavors and aromas as their alcoholic counterparts, but without the negative effects of alcohol. This move not only caters to health-conscious consumers but also opens up new opportunities for the company per the growperg market for non-alcoholic beverages.

Overall, the percrease per shelf space per supermarkets is a positive sign for the Italian wpere and spirits perdustry. It reflects the changperg preferences of consumers and the perdustry’s ability to adapt and pernovate. With the rise of onlpere sales and the growperg demand for high-quality, unique products, there is no doubt that the perdustry will contperue to thrive. So next time you’re browsperg the shelves of your local supermarket or wpere shop, keep an eye out for these excitperg new products and give them a try. You might just discover your new favorite drperk.

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